Co-Founder
As an experienced business communicator and storyteller, including published author, Rob Wozny has served in some of the most senior communications, content, and editorial roles, ranging from vice president (communications & content) / lead spokesperson for a major league sports and entertainment company (True North Sports and Entertainment) to senior lead news anchor / supervising producer in leading Canadian newsrooms (CTV News, Global News). Rob's storytelling has been.... READ FULL BIO...
Communications & Content Specialist
With 10+ years of communications and marketing experience, Janelle Johnson has managed numerous successful traditional and digital publicity campaigns. Understanding emerging marketing trends, Janelle has led campaigns integrating social and digital communications for clients in a number of industries.
Janelle has spent the last decade building a strong media network across Canada and beyond. As a creative and forward-thinking storyteller, Janelle is experienced in communicating with media and stakeholders. She holds a Public Relations Diploma, Marketing Diploma and Management Certificate from the University of Winnipeg.
Digital Content Specialist
James Rinn is at his best when he’s behind a camera—any camera. Whether a broadcast ENG camera or a DSLR camera, James has captured remarkable content for broadcast networks and clients from across North America for the past 30 years.
Specializing in video storytelling— and our certified drone operator — James has produced content from just about every location possible, from major live concerts and massive corporate events, taking him everywhere from deep down into mineral mines to all the way up into the sky in helicopters. When it comes to producing outstanding video content with James and the Sound Strategy team—sky’s the limit!
Digital Content Specialist
If you’ve been to any major sporting event in Winnipeg, chances are you’ve already seen Jonathan Kozub in action, serving as the primary photographer for True North Sports and Entertainment. When he’s not busy capturing captivating content on the ice, Jonathan works with the Sound Strategy team, complementing our efforts to produce digital content for our clients.
Jonathan has been shooting professionally for over 20+ years for a variety of organizations, and is a “go-to” photographer for the world renowned Getty Images where his editorial photos have gained international exposure in high-profile publications and on popular media platforms worldwide.
Website Specialist
Brian Rougeau excels in creating effective websites for Sound Strategy clients that strike a balance between aesthetics and functionality. By incorporating useful features aligned with client goals, he ensures a positive end-user experience. Brian also prioritizes client usability, making content updates and additions hassle-free. With his expertise, your online presence will embody your unique vision, engaging visitors with compelling visual narratives and user-friendly design. Brian has been specializing in WordPress web design and development since 2016 where he draws upon his 25 years of experience as a film and video storyteller to inform his web creation process.
Communications & Business Engagement Specialist
Shruti Gupta brings a diverse range of experience in the field of communications and content. Having studied and worked across different countries, she has gained experience working for various industries including technology and software, retail, First Nations training and recruitment. Shruti is an active board member of the International Association of Business Communicators (IABC) Manitoba, and a proud recipient of the “Volunteer of the Year” award twice while leading several portfolios including the Marketing, Membership and Administration for the last seven years. She holds a bachelor of Applied Arts from the Delhi University and a master’s in advertising from the Royal Melbourne Institute of Technology aside from a post-degree diploma in Public Relations from the University of Winnipeg.
In addition to the core team, Sound Strategy principles, Lisa Saunders and Rob Wozny, have established a robust network of content creators and business communicators in Manitoba. Furthermore, having lived and worked in major markets across the country, maintaining connections with senior leaders in content and communications, they can consistently mobilize additonal team members efficiently and effectively to support their clients.